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Articles by: avangate

Effective SEO through good code structure
For a successful Search Engine Optimization strategy, take into consideration that search engines look at content and also at the structure of the markup. They emphasize the importance of text content, page titles, keywords rich text, meta descriptio...

Pricing your software
Your software's ready to use, everything is set up, but before it reaches its users, one problem comes up: how much do you charge for it?No one can tell you exactly how much you should charge for your software product, but there are some things you n...

The importance of shareware submission
Submit shareware for higher salesThe first step to increase your shareware sales is submitting your product to the top ranked download sites and directories. You can do this yourself, but beware that it takes time and effort to get listed. The altern...

Cross selling software for higher sales
Cross selling involves five fundamentals:You have to know your products very well.You have to know your clients. To get the best results identify which customers are your best target.Ask questions and listen for clues.Pay attention to clients’ needs ...

Shareware: efficient way of marketing software
The idea behind shareware distribution is letting clients try the software before buying the full version, by downloading a trial version from your website. There are several types of shareware programs: The complete program. The client can try it an...

Selling software online: How do you present your software?
The list below offers tips on what you should do:Have real users test your software product. You may think you have created an easy-to-use intuitive piece of software, yet in the end it is not you who decides this. If you plan on selling software onl...

You want to sell more software from your website?
Selling software online is not an easy task. How do you make the client truly understand your product and trust it – and your company – enough to pay the price? Like it or not, it’s very similar to selling face to face: the first impression may be de...

The importance of shareware submission
Submit shareware for higher salesThe first step to increase your shareware sales is submitting your product to the top ranked download sites and directories. You can do this yourself, but beware that it takes time and effort to get listed. The altern...

History of shareware
How did shareware become so popular? What started in the early 80's as an initiative to share free software amongst users of the newly launched IBM PCs, turned into a billion dollar industry.The beginning of sharewareJim Button, the creator of PC-Fil...


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