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Dear Affiliate Marketer, Are You Tracking Your Ads?!

This is one aspect of being an affiliate marketer is overlooked most of the time. As you are caught up in the excitement of making money online, do you know how much money you've wasted running unprofitable ad campaigns? And how do you know which ones are not profitable in the first place?

That is the reason why you need to track every one of your ads. Affiliates who go the extra mile to track and monitor their campaigns stand to be successful. Hey, no one say is get rich quick, this is some serious work.

Even though it's realistic to make a full time income being an affiliate while at home, you need to put together the right ingredients for all this to be possible. For example, you need to have a convincing website, quality merchants you've signed up with to promote their products and run Pay Per Click campaigns to get targeted visitors. Of course there are much more but you also need to know which campaigns are the money makers and which are sucking your wallet dry!

How can you track your campaigns? It's fairly simple. There are many softwares out there that you can install on your server and use to track individual campaigns. The prices range from $47 to about $127. And then there are others who run a ad tracking service which charges a flat monthly fee. These software will generate a code that you can place on your webpages to keep track of visitor activities. Both methods will help you see which campaigns are making the most money for you and maybe the ones you thought were profitable are actually eating you alive.

With your campaigns now tracked, you can tabulate the data and see if all your work was worth the reward. Maybe you need to do some editing to your sales page because your affiliate links are not getting clicked as many time as you would like. And if have your own set of subscribers, you can also track how many of them actually read your eamail and click on the affiliate links to make a purchase.

You see, all these information are so critical to your affiliate marketing success. If you do not get your facts right, you cannot make the right decision when the situation calls for it. Do you drop a particular campaign? Do you stop advertising to a particular group of prospects? Why aren't these people buying? These are important questions and if you are not serious enough to invest in some sort of ad tracker, then you obviously treat affiliate marketing like a hobby.


About the Author: Zackery Lim is a very active affiliate marketer who likes to experiment with new ways of marketing. Read his new report here on how to make quick affiliate profits without pay per clicks or list building.


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Print Article | Download PDF | 105 views | Apr 27 2007

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