Rehab PR
There are many people who collide with the rehab. Some people compare this period with the difference between the death and life. But in the same time for some persons the rehab means to be attractive, trendy and hit. Such situation refers to celebrities. Below the main reason of such situation are described.
The first reason is mass publicity. The celebrities became noticeable and popular when they collide with the rehab. The lifestyle of celebrities is always under the microscope. During the rehab period this microscope becomes more zoom. Everything unusual and not attractive is very interesting for the mass. For example, if the celebrity consumes alcohol, drugs or coke, he will be the leader of the mass media.
For example, Lindsey Lohan was shot by the paparazzi when she has leaved the rehab center. In several hours she was shot with her friends on the party with alcohol and drugs.
Britney Spears was shot in the Antigua center, where she spent a month. Nowadays she is a leader of news websites, headlines, and television sets all over the world.
The media often manipulate with the received information and shake the facts and the situations.
The second reason is the statement of means. It is an opportunity to spend additional cash. For example, one of the most popular rehab clinics for the stars, which is situated in Malibu, offer the prices from % 15 000 per month to $ 70 000.
The next reason is serious undertaking. For majority of people the decision to go for rehab center is very complicated. It means that difficult and continuous battle begins. The celebrities are not usually confident in their decision, as somebody else makes the decision for them. Besides, for the superstars the rehab clinic is additional PR.
The result of the treatment must be noticeable, but usually the celebrities continue their previous lifestyle after the discharge. Only some of them defeat the relation.
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Print Article | Download PDF | 25 views | Apr 14 2008
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