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Customer Loyalty: is it really important?
Introduction: Customer loyalty can be defined as a behavior or attitude of a customer to purchase a particular product of a specific brand over others which available in the market for a particular need. The packaged good industry defines this consum... Evolution of corporate culture: how important is it in today’s world?
There are many different and competing definitions of “corporate culture” in the organizational theory literature. On one end of the spectrum culture is simply defined as the patterns of behavior within the organization (Smircich, 1983). On the other... Recruitment as the most important aspect of Human Resource Management
Human Resource Management theories focus on methods of recruitment and selection and highlight the advantages of interviews, general assessment and psychometric testing as employee selection processes. The recruitment process could be internal or ext... Testing the effectiveness of Performance Appraisals
Performance appraisal is one of the popular concepts among the multinational and local companies. The concept has been defined by DeVries et al., (1981) as the process which allows firms to measure and consequently evaluate an employee’s achievements... Organizational Change: Mission Impossible?
Many factors such as globalization, technological advances, deregulation, privatization, mergers or acquisitions coupled with a movement of labor-intensive projects to less expensive locations and changing customer demands are forcing organizations t... Ensuring Effective Teamwork in Organization
It has been becoming a common practice in organizations to produce high productive results through ensuring effective teamwork (Papers4you.com, 2006). Many experts have argued that teamwork is really an effective tool in organizations where work is h... Reducing Workplace Bad Stress- An Imperative Manager’s Role
It is a common argument that ‘a fit worker is productive worker’. It is becoming a universal realization that demands modern organizational practice has increased chances of stress breakthrough among employees and it’s becoming crucial for managers t... Creating Competitive Edge through Continuous Innovation
Organizations around the world have claimed that they are ‘innovative’ businesses as they are creative (Papers4you.com, 2006). However to gain a competitive edge, it is imperative to realize that innovation always implies one step ahead of creativity... Managing Cultural Diversity- A Key to Organizational Success
Organizations around the world has been realizing the cultural diversity within organization is not a negative aspect, rather can facilitate organizational stalk for glory (Papers4you.com, 2006). However it is not an easy task to manage employees wit... Talk And Grow Rich
How much do your business partners know about your business? How much do your employees? How much do your clients and customers? Poor communication is one of the most common problems for small and growing enterprises. This may appear quite odd consid...
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